Top automotive engineering company
Labor market analysis for better location decisions
A leading engineering firm uses TalentNeuron’s data-backed location insights to make informed site decisions for a strategic software initiative.
Transcript
Challenges faced
In an increasingly globalized labor market, location decisions must be based not only on logistics and finances but also the availability of skilled labor.
To quantify the selection of new locations, the company needed a partner to provide data-backed insights on site locations for a strategic software initiative. The challenge of the project was to provide a suitable data story to the client and achieve transparency and understanding of the results.
Key questions to answer
- Is there access to a highly qualified, high-performing, productive and well-educated workforce?
- What is the labor market demand situation in the analyzed location? Which competitors are active in the market?
- What is the labor market supply situation? Which labor costs (e.g. salaries, taxes, office rental, etc.) will occur in the selected locations?
- What are the key economic, political, and societal factors that characterize a location (pros/cons, limitations, etc.)?
Project approach
- Research: Based on a pre-defined shortlist of countries and locations, the information about supply, demand, costs as well as business environment was gathered from macroeconomic data and TalentNeuron’s database.
- Structuring of information: The information from internal and external sources was structured and cross-checked for further analysis.
- Data analytics: We analyzed the data from various perspectives applying analytical apps, generating in-depth insights into the current labor market situation in different locations.
- Results and insights: Based on the analysis, we provided a detailed visualization and explanation of the results toward decision-makers. This allowed the client to make a better, fact-based decision for a new location.
Key insights and value-adds for the client
The company received:
- Valuable information for the decision on where to establish a new business location
- Acumen about the labor market situation, including insights into labor costs and information on the labor supply and quality
- Transparency on competitors and automotive companies that are already operating in relevant locations
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